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Don’t hesitate
to call us.

A tightly-knit team

Macadam is much more than a family business. While we aren’t the flashiest outfit in town, word of mouth serves us well. We’re like a good restaurant our clients discover and recommend to friends. We not only share offices with our web partner, Pixel Circus, but the same passion drives us.

Benoît Beauchemin
Benoît Beauchemin

Partner - Strategy & project management

A Marketing and Business Administration graduate from Concordia University’s John Molson School of Business, Benoît has over twelve years of consulting experience with a diverse client base from many different sectors. For over a decade, Benoît has been supporting causes that are really important to him. After being involved with the Fondation Jean Lapointe, the OSM Foundation and LOJIQ, he was also co-chair of the Brigade Arts Affaires de Montréal (BAAM) as well as a board member. Strategically oriented and organized, he leads projects and oversees the agency’s development.

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Guy Beauchemin
Guy Beauchemin

Partner - Agency development & advisor

An effective entrepreneur, Guy possesses invaluable experience. He has successfully managed hundreds of projects ranging from design, advertising and branding to event planning, promotion and interactive communications for a varied clientele, in both the B2B and B2C markets (service, manufacturing, automobile, retail, finance, pharmaceutical, culture, associations and organizations, and NPOs). Guy acts as a team consultant, as well as participating in the agency’s strategic development.

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Éric Férole
Éric Férole

Associate partner - Web strategist & designer

Fueled by a passion for design and information technology, Éric early on dedicated his career to designing websites and applications. With solid training in graphic design, he worked for several years as a web designer and art director on major accounts for well-known web agencies in Montreal. And by working closely with clients as a freelancer he discovered a new passion: entrepreneurship. He eventually decided to create his own agency.

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