Altrum | Macadam Marketing, Montreal
2022-03-10
Altrum

Altrum

Context

With more than 200 employees in Canada, the United States, the United Kingdom, Taiwan and India, Altrum is recognized as one of Canada’s best-managed companies. The company helps organizations highlight their accomplishments and inspire their employees. It was essential for us to revise the company’s overall communications strategy and brand image to ensure the significant growth it has experienced in recent years continues apace.

To begin with, we updated Altrum’s brand identity; then, we created three powerful and user-friendly web platforms that brought together Altrum, Altrum Honors (commemorative products for the world’s largest banks) and Altrum Reconnaissance (customized recognition programs). Our partner, Web Pixel Circus, developed and produced the website.

Services provided

  • Communication strategy
  • Brand strategy
  • Visual identity development
  • Communication tool design
  • Graphic norm guide
  • Website strategy, design and development
  • SEO
  • SEM
Altrum
Altrum
Altrum
Altrum
Altrum
Altrum